A Fresh Perspective to Strategic Direction
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is a boutique consulting firm that specializes in value—identifying it, innovating around it, and executing to deliver it for the medical device, healthcare and life sciences industries.
The average time for a new treatment to become standard of care is 14-17 years
We will help you get there faster
VALUE
As we shift to Value Based Healthcare, defining value for the patients, the physicians, the payers, and others is critical to bringing successful products and services to market. At m.zoro Consulting, we help our clients to define the value landscape: What do the customers experience? What’s the patient and physician journey? What outcomes are important? Where can we bring value? We use the value landscape to shape and inform strategies that we build with our clients.
INNOVATION
Innovation is key to delivering value. Whether it is a sales or marketing strategy, a new product or service, or a business process or tool, at m.zoro we help our clients identify priorities and innovate to find the solutions that deliver the outcomes. From human centered design to assumption busting, we are experts in a variety of techniques to facilitate and guide our clients to realize new opportunities.
STRATEGY
We help our clients look beyond the widget to expose and unite the business, regulatory, reimbursement, and customer needs to develop a holistic strategy for their markets. m.zoro Consulting helps companies to unmask their barriers to focus and achieve the desired outcomes by linking the strategies to execution to build a roadmap for success.
MARKET ASSESSMENT
What’s your place in the market? Who are your competitors and how are they positioning themselves? Who are their customers and what’s their messaging. How are they differentiating themselves and their services and products? At m.zoro Consulting, we’ll help you answer these questions and more via our comprehensive Competitive Intelligence process.
VALUE
As we shift to Value Based Healthcare, defining value for the patients, the physicians, the payers, and others is critical to bringing successful products and services to market. At m.zoro Consulting, we help our clients to define the value landscape: What do the customers experience? What’s the patient and physician journey? What outcomes are important? Where can we bring value? We use the value landscape to shape and inform strategies that we build with our clients.
INNOVATION
Innovation is key to delivering value. Whether it is a sales or marketing strategy, a new product or service, or a business process or tool, at m.zoro we help our clients identify priorities and innovate to find the solutions that deliver the outcomes. From human centered design to assumption busting, we are experts in a variety of techniques to facilitate and guide our clients to realize new opportunities.
STRATEGY
We help our clients look beyond the widget to expose and unite the business, regulatory, reimbursement, and customer needs to develop a holistic strategy for their markets. m.zoro Consulting helps companies to unmask their barriers to focus and achieve the desired outcomes by linking the strategies to execution to build a roadmap for success.
COMPETITIVE INTELLIGENCE
What’s your place in the market? Who are your competitors and how are they positioning themselves? Who are their customers and what’s their messaging. How are they differentiating themselves and their services and products? At m.zoro Consulting, we’ll help you answer these questions and more via our comprehensive Competitive Intelligence process.
ABOUT
m.zoro Consulting is a boutique consulting firm that specializes in value—identifying it, innovating around it, and executing to deliver it for the medical device, healthcare and life sciences industries. We develop strategy from a systems perspective, understanding the stakeholder wheel, how they are connected, and aligning the outcomes to our clients competencies to deliver on their goals.
"Michele is as smart as they come and with such a diverse background (Chinese, Chemistry, Engineering, Business) she fits in quickly and gains respect from her customers." “Michele brought a fresh perspective to our strategic direction.” "Michele is the perfect mix of strategic and implementation no-nonsense. She gets the entire medical lifecycle from patient to physicians to payers.”
Our Clients
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We are located in Minneapolis, MN 55406
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